Category: Branding

Engaging Intranet > Lame Intranet

Our most popular blog post to date is this one, which is about the problem of SharePoint user adoption across an enterprise. Then we gave you some solutions here. We’ve talked about engaging employees through the use of SharePoint, and we even went on (and on!) about the social workplace and how SharePoint can facilitate giving … Read More »

Experiencing Information

A dear friend and computer science professor recently passed along a fascinating take on “the Experience Age.” This came on the heels of a dinner where we discussed how the gen-X and older among us value the accumulation of information and data (see: Facebook… What happened one year ago? Here’s a photo to prove it!) whereas … Read More »

Bringing Sexy Back (to SharePoint)

When “Mad Men” was on prime time, it was one of my favorite episodic experiences. Sure, the show provided eye candy in Joan and Don, but it also gave viewers an opportunity to experience the intentional psychology of advertising. “Don’t judge a book by its cover” is a lovely thought, but it is human nature … Read More »